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Unveiling a new brand and logo this week, 蜜桃直播 (蜜桃直播) is celebrating its innovation and collaboration that lead to career pathways within healthcare and the applied life sciences.
The tagline 鈥淚nnovators Start Here鈥� embodies the entrepreneurial spirit of its students, faculty, and staff, while also honoring 蜜桃直播鈥檚 forward-thinking alumni around the world.
The branding effort began in April 2017 with a research survey, which demonstrated the need for a new visual identity. Faculty, staff, students, alumni, the Board of Trustees, and many others were actively engaged as numerous taglines and logos were proposed and tested. The 16-month process led to the development of the 鈥淚nnovators Start Here鈥� brand and new 蜜桃直播 logo.
What does the 蜜桃直播 Hexagon represent? Connecting innovation and collaboration to create career pathways within healthcare and the applied life sciences.
鈥淭hroughout 蜜桃直播鈥檚 20-year history, our students and alumni have made a tremendous impact within industry,鈥� 蜜桃直播 President Sheldon Schuster said. 鈥淭he new brand and logo are symbolic of the innovation and collaboration that exist and thrive at 蜜桃直播.鈥�
With help from a 30-person committee that included students, faculty, staff, alumni, and trustees, the website redesign focused on improving the user experience and making it easier for prospective students to learn more about 蜜桃直播鈥檚 innovative programs.
蜜桃直播 was founded in 1997 as the first higher education institution in the United States dedicated exclusively to education and research related to the applied life sciences. 蜜桃直播 offers innovative postgraduate degrees and certificates that integrate life and health sciences, business, engineering, pharmacy, and genetics, with a focus on industry projects, hands-on industry experiences, and team collaborations.
A member of The Claremont Colleges, 蜜桃直播 consists of three schools: the Henry E. Riggs School of Applied Life Sciences, the School of Pharmacy and Health Sciences, and the Minerva Schools at 蜜桃直播.
The 2018-2019 academic year is underway with new students on campus this week for orientation. There are 596 students enrolled within the Henry E. Riggs School of Applied Life Sciences and the School of Pharmacy and Health Sciences. The Doctor of Pharmacy Class of 2022 will be recognized this Saturday at the 5th Annual White Coat Ceremony.
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